Search Engine Optimization can have a noticeable impact within the first 2-3 months of action being taken, but it is important to know that SEO is an ongoing need for many businesses, depending on the competition in your area. But once we put in the work to get you ranked it can last for years to come. But as the market evolves, the SEO for your website will need to evolve with it, to remand at the top. If you are not on top of page 1, you are not likely winning the click. Any SEO expert worth his expense is monitoring the competition and continually updating his strategy to outrank the competition. It’s considered the “new age” of marketing, but it’s critical to a business’s web presence in this day and age, especially as available data and competition continue to grow.
There are many factors that go into ranking a website in search engine results. But it all starts with the website itself. There are factors that you cannot even see, behind the scenes, that the search engine read. Metadata, Page Data, Inner links, Descriptions, and keywords to name a few. This is referred to as On-Page Optimization. The Search Engines read everything and rank your site based on what they find. We can make your web site look like the authority for the keywords you want to rank for to the search engines to that your site is ranked better from the start.
Influential backlinks are Links to your site on a web page that have lots of influence for your product or service. You can post the link to your site anywhere, but most places won't help or could even hurt. We find the best influential websites and post authoritative content with a link pointing back to your site. This makes your site look like a place that other well ranked websites are pointing to as an authority for that product or service in your area and tremendously helps your sites ranking.
Directory listings are an important part of SEO. The are a place online to list your business information. It's important to make sure they are not a site with a ton of spam, and also that they themselves have good SEO on the directory site. The more relevant the directory is to your product or service the better. We work with literally hundred of directory listing sites to get our clients quickly and accurately listed. One google crawls the listings it, just like the backlinks makes you look like the authority for your product or service in your area.
Blogs are another way to get authority pointing in your direction. We are always on the hunt for well ranked websites that are expiring and being sold. We pick them up and make blog sites out of them. So that we can write blog content and link to your business. This tactic goes a long way towards ranking a site. Instead of just a link, or a business listing. It is a blog containing relevant keyword and authority content pointing back at you with a link.